WEBCAST:
Featuring Forrester Principal Analyst Malachi Threadgill and moderated by John Steinert, CMO TechTarget, this interactive webinar explores how companies can deliver better on increased revenue by overcoming some basic – and yet critical – barriers to addressing actual customer needs. Watch now to learn more.
EBOOK:
More than half of B2B buyers will end sales calls if reps don’t know enough about their companies. That’s why it’s so important to have a solid plan for nurturing third-party leads. Download this eBook for tips on how you can use email marketing to nurture third-party leads.
EBOOK:
In this e-book, we discuss the shortcomings of the classical lead gen model and provide a framework you can use to improve productivity and effectively identify, pursue and manage real opportunities.
EBOOK:
Read this presentation recap to see how teams can increase their productivity and yields from a market, an ideal customer profile (ICP) or a set of named ABM accounts with the latest intent data and AI-driven technologies.
WHITE PAPER:
In this white paper, explore how changes in B2B interaction are impacting relationship-creation and how you can use intent data to connect buyers to the solutions they need. Download today to see how you can transition to ABM 2.0 and become a key player in the enablement of both high-velocity and field sales teams.
WEBCAST:
Watch this webinar to see how to Cornerstone transformed marketing and sales efforts to deliver full-funnel ABM at scale using the latest in behavioral data sources: real purchase intent.
EBOOK:
To help you select the best intent data provider for your business, we have built a simple framework to guide you in your decision. In the e-book, we review the different types of intent available and examine the 3 key attributes necessary for intent data to be effective and actionable
WHITE PAPER:
Turn a static advertisement into an immersive experience with AT&T Mobile Barcode Services. Mobile barcodes give brands the opportunity to reach consumers directly on their smartphones, delivering information, promotions, coupons and more to customers’ fingertips.
WHITE PAPER:
This white paper considers 7 content marketing essentials to deliver quality messages without destroying your budget. Access to now see what your enterprise can do to spike lead generation with the right marketing message.